Category Archives: Search Engine Marketing

What Has White Shark Media Done In Response to Complaints?

White Shark Media wants its clients to see a lot of money roll into their bank accounts. After all, the sole purpose of advertising is for a business to generate revenue.

Revenue equals profits, but only when the money that comes in is more than what is expended. Once reason business owners like AdWords campaigns is because they cost little to operate and can bring in a lot of money.

More to the point, these types of campaigns are sure to bring in money when properly managed. This is where White Shark Media comes into play. Read more: Typical Complaints From White Shark Media Clients and How We Have Improved Because of Them

White Shark Media specializes in Bing and Google AdWords management. Clients who want an expert invisible hand guiding pay per click success absolutely are going to be in a better position than those trying to muddle through the process on their own.

White Shark Media has done a solid job of pleasing numerous clients. Many have made money. No company, however, is capable of running operations without ever hearing complaints from customers.

White Shark Media, in an interesting blog post, noted that management has reviewed complaints directed by customers. Rather than dismiss the complaints, the firm has worked hard at making necessary changes to arrive at improvements.

Areas of communication are were sore spots for White Shark Media Complaints team. Clients did complain about losing track of their campaigns. Others stressed annoyances with the inability to get in touch with search engine marketing (SEM) or sales representatives. White Shark Media eventually arrived at conclusions to solve concerns and complaints regarding communications.

In addition to totally changing the way the phone systems works, the company set up monthly video streaming sessions through the highly-reliable GoToMeeting platform. Every 30 days, clients meet online with a company representative to discuss the state of their campaign. A client never has to worry about being stuck in the dark.

As for the phone system itself, direct extensions have been set up so clients can reach the staff member they wish to discuss something with. The general number still exists, but it is no longer the only number people can call.

There are various other changes White Shark Media has instituted. The company has opted to improve its supervisory staff, institute phone lead tracking, and partially retain pre-existing campaign components.

White Shark Media is a business that wants to do best by its clients. Commitments to change and improvements are clear evidence of this.

Learn more about White Shark Media Complaints: