Category Archives: SEM

White Shark Media: A Reliable Marketing Partner

White Shark Media is a company that focuses on developing the marketing strategies of small to medium-sized businesses across the United States. Their goal is to optimize your sales and online presence, and it looks like most people who use their service are generally pleased with the results of the partnership.

“We’re getting a lot more sales for a lot less money each month”, says one reviewer, while another states, “In six months we have increased our conversions by 70%”. While all of these reviews are from their site, it doesn’t give you an idea of the kinds of complaints they have received or whether they learn from their mistakes.

An article from their blog goes into the kinds of complaints they have received and how they have improved due to these mistakes. One complaint they regularly received was that clients had lost touch with their adwords campaigns. It looks like these kinds of complaints led the company to more transparent communication with clients about the in’s and out’s of their campaigns.

In a Youtube video, some believed that communication wasn’t good enough, which is obviously a big problem since they are a consulting firm. Because of this, White Shark Media implemented monthly call meetings with clients. A complaint that hits close to home is that their old campaigns did better than White Shark’s optimized campaigns, which resulted in White Shark implementing the successful elements of former campaigns and making sure every SEM strategist was teamed up with a supervisor to regularly check up on the success of campaigns.

Looking through other reviews, it seems as if White Shark Media has a great company culture that values clients and the lowest employee alike. Many employees have reviewed working at White Shark and have nothing but good things to say about it.

This is an excellent sign of a healthy company that is growing responsibly. It also looks as if this company learns from its mistakes. In their Facebook page, Many new companies flounder when they begin and have a hard time keeping up with demand, but it looks like White Shark has been successful at implementing changes to improve client communication.

Based on reviews and their own stated attempts to learn from their mistakes, White Shark Media seems to be a quality company that is new but learning. Don’t be afraid to ask for a quote and inquire about the work that they do.

Additional information can be seen here: http://blog.whitesharkmedia.com/typical-complaints-from-white-shark-media-clients-and-how-we-make-sure-they-never-happen-again